WHITE CASTLE GOES CRYPTO WITH NEW ETHEREUM WALLET ADDRESS

source

It’s been a busy year for the Non Fungible tokens eco space from the publication of been the most searched word by Collins dictionary, it saw big brands like adidas, Nike, Budweiser and Taco Bell venture into the project with White cattle joining the list after they made a tweet about it on Twitter stating that they just registered in an Ethereum Name service (ENS) as decrypt White Castle Official.eth address which it now owns instead of making use of the string of numbers, in that same note it updated their Twitter avatar to an NFT.

https://twitter.com/whitecastle/status/1469034170357854217?s=21

The move has placed the American fast food chain in second place after Taco Bell to venture into the crypto currency space. The ENS address makes use of coin base to facilitate its transactions, and the director of operations at ENS tweeted that he will probably buy some white castle as soon as he can just immediately after the announcement of the accusation was made by White Castle.

https://twitter.com/brantlymillegan/status/1469059556428980229?s=21

A BREIF HISTORY ON WHITE CASTLE

For those of us who will be reading this post and don’t know what White Castle is or means here is a brief explanation about White Castle.
White Castle is an American fast food chain supply with its head quarters is Ohio, founded September 13, 1921 in Kansas United States and since its existence I have been able to cover 377 locations across 13 states which has brought in revenue of about 720.6 million dollars as at 2019 when it was last checked.

source

With the venture celebrating it’s 100th year anniversary in existence and in business, earlier this year saw collaboration with sneaker head PUMA to release special merchandise for the occasion.

source

WHAT IS ENS

ENS is a short of Ethereum Name Service, which allows its users to create universally unique names for their public addresses, which has made it simpler to replace the long sting of words that have your address.

ENS acts the same way as the internet domain name service DNS, built on the Ethereum blockchain ENS helps crypto users in translating machine readable addresses to human readable addresses like for instance

0x71C7656EC7ab88b098defB751B7401B5f6d8976F Can be translated with the ENS to Hironakamura.ens

which has made it easy for you to read if you are trying to carry out any transactions on the Ethereum blockchain.

The technology behind the ENS is that it makes use of two Ethereum Smart Contacts, the first smart contact is like a registry that takes records of domains registered on ENS, it stores three critical information's in the domain which is the owner of the domain, the caching time for all records available in the domain and lastly the resolver of the domain. The second one is the resolver, the resolver helps the in translating the machine readable addresses to human readable addresses and from human readable addresses to machine readable addresses.